Once you’ve found a market to exploit you need to present a air of competence regarding its operation. You of course don’t need to actually understand the market rather, you need to be able to fool the investor into believing you are knowledgeable and competent. An excellent way to accomplish this is through the use of acronyms […]

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Today we’re going to be discussing a very important concept of your business model, perhaps the only important concept. Take a look at the attached image and truly contemplate the possibilities. What you need to understand is that Phase 1 and Phase 3 are the only areas that interest your investors. Phase 1 introduces your […]

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You’re visiting my site and you can see it’s content. Why are you here? You’re here because you’re interested in my ideas. I don’t have a solid business model, in fact I don’t even have a business model. But I have content, content that interests you. You and the millions of other internet users are […]

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Why does this site exist and what is “my vertical”? It has become abundantly clear in the Web 2.0 days that you don’t need a solid business model, you only need to sell an idea to investors.
What is your vertical market? It’s whatever you can sell to investors. And while we’re on that topic who […]

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